Case Studies
Real results from crypto teams I've helped scale
0x (Matcha)
2023-Present0x Matcha SEO & Content Strategy
Content management and SEO for decentralized exchange aggregator Matcha, driving user acquisition and engagement through strategic content.
Role: Content Manager
Duration: 2+ years
Key Results:
- • SEO optimization
- • Content strategy
SEO
Content Strategy
DeFi
SatoshiLabs (Trezor)
2020-2023SatoshiLabs Brand Rebrand & Content Strategy
Led comprehensive brand rebranding and content strategy for Trezor hardware wallets, creating human-centric messaging that resonated with both beginners and experts.
Role: Head of Content
Duration: 3 years
Key Results:
- • 80+ articles published
- • Full brand rebranding
Brand Guidelines
Content Strategy
Hardware Security